KEYDESIGN

CLIENT WORK

Case Rugged Triangles
Case Starburst
Zuslab
Fivestars
Optari
Hartmann
Nature's Cooling Solutions
ActivAngel
Somnarus
Michael Graves
Tovbot
Neotop
Graco
Cesium Rugged iPad Case
GE
Trend Research

CONCEPT WORK

Wine Glass Packaging
3D Chocolate Pen
Chocolate Chess
Color Me Healthy
Wave Chair
Tea Glass Sand Timer

CLIENTS

Griffin logo
Graco logo
Neotop logo
Tovbot logo
Hartmann logo
Optari logo
Somnarus logo
NaturesCooling logo
ActivAngel logo
Fivestars logo
Zuslab logo
GE logo
Victorinox logo
Flame King logo
Eli Lilly logo
Terraboost logo
Lennox logo
Newgy logo

EXPERTISE

We specialize in Industrial Design services, and offer related product development services via partner companies. With this modular approach, you can choose the mix of services that best fits your project. We offer a full range of product design services, including:

  • Industrial Design
  • Engineering
  • Prototyping
  • Graphic Design
  • Manufacturing Introductions and Liaison


DESIGN PROCESS

We have created our process to deliver the best results for your project. It contains three interrelated steps:

1. UNDERSTAND

We always begin with the end in mind, seeking to understand the user of the product, our clients business goals, and the manufacturing processes that will likely be used. We apply our creative thinking to all these areas simultaneously.

All this work is people driven, and once we understand the people involved in the process, then we can move into the next phase: creating the best design for all these stakeholders.

2. CREATE

Designing a product is part art and part science, and all driven by a schedule and the desires of all parties involved. We’ve created a design process that uses quick brainstorming and concept creation tools to deliver early stage concepts that are consumer focused and market appropriate, so we can get your product to market quickly and successfully.

Using the latest tools for rapid design and prototyping, we move from idea to concept to prototype with precision and speed to bring your product to market.

3. COMMUNICATE

Design and communication are interrelated. Throughout the design process, we’ll be communicating with potential end users, manufacturing engineers and program managers to make sure your design is going to win in the marketplace and will communicate the value of your brand to your customers.

TEAM

ANTONIJA JURINEC CAMPBELL

PRINCIPAL, INDUSTRIAL DESIGNER

Antonija is passionate about creating innovative, beautiful, intuitive and useful products that offer the best benefits for both the manufacturer and the user. She has designed products in a variety of industries, including housewares, medical devices, consumer electronics, children’s products, and premium luggage.

Her interests include studying design proportions in product design, architecture, art and nature and applying these timeless proportions into her design work. She's also very passionate about healthy food and lifestyle.

Antonija holds a Master of Fine Arts in Industrial Design from the University of Zagreb in Zagreb, Croatia. Antonija is a member of the Hrvatsko Dizajnersko Društvo (HDD, the Croatian Designers Society).

GEORGE CAMPBELL

BUSINESS DEVELOPMENT, DESIGN DIRECTOR

George is a visionary design leader who sees where the future is going and equips people to create it. He's an accomplished industrial designer with expertise creating successful products, experiences, and brands for global companies including Griffin Technology, Graco Children’s Products, Hilti and Mercedes Benz.

His design leadership, strategic thinking and collaborative cross-functional spirit are an asset for any company looking to achieve excellence in their product design.

George holds a Bachelor of Science in Industrial Design from the Georgia Institute of Technology in Atlanta, GA. He also studied at the University of Art and Design in Helsinki, Finland, has lived in China, Germany and Finland, and has traveled extensively worldwide.

CONTACT

HELLO@KEYDESIGN.COM

+1-650-798-4768

PALO ALTO, CA